From technical writing to infographics, I help you convey your ideas in terms your audience can understand and relate to.
The more expert you are, the harder it becomes for you to explain the things you’re passionate about to an outsider. Your knowledge is built on years of intense engagement with your subject matter and with others in your field, and rests on assumptions and concepts that you take for granted. You know what you mean. But does your audience?
I help people with big ideas:
- break them down into smaller chunks
- make assumptions explicit
- use clear, shared language and references
- create analogies, images, and emotional connections that make abstract concepts more tangible
If your audience has ever said that what you’re talking about is “above my head,” I can help.